No matter how old we are, there’s one thing we consider at every age… what will we choose to do with our finite amount of time on this earth? At every age, our answers evolve, but they always reflect what we deem important in life at that moment. As we grow older, our answers are distilled down and become the essence of our purpose.
Many of us are concerned with being efficient. In an effort to save time, we tend to choose what is useful to us. When something is useful, it often helps us get where we want to go - faster. But is the “useful” option always the best option?
In 10 years, in 50 years, in 100 years, what will clothing and accessories look like? What will it be made of? How will people shop for it? And perhaps most importantly... what will be the catalyst of change?